Welcome

About Leonie

leonie-freeman

‘There’s no time for naysayers, milksops or quitters, no namby-pamby, wishy-washy lily livers. Solutions and problem solvers only please.’

Thehomepage.nz is a philanthropic and independent initiative with the sole purpose of solving Auckland’s housing crisis. This is the brainchild of Leonie Freeman, one of New Zealand’s most aspirational business women.

Leonie is a leader who commands an unusual breadth of insight into the New Zealand property sector, having held top positions on both sides of the private and public divide.

In 1996, she created the concept of what is now realestate.co.nz. The venture was originally known as RealENZ.co.nz. It was one of the first major commercial websites launched in New Zealand.

Her next project involved the purchase of a small run-down residential property management business. Leonie totally transformed ‘Interactive’ before selling it nine years ago.

After a well-earned break, Leonie focused on a contribution in the public sector. Leonie was the strategic property advisor in the setup of the new Auckland Council and acted as project director for a complex Council development project.

An 18 month stint as the General Manager of Development for Housing New Zealand broadened her social housing experience and at the request of the Minister of Finance, she led a strategic review of the Social Housing Programme last Christmas.

In 2011, Leonie was appointed to the board of the listed company – Goodman Property Trust.

Leonie is also a member of Global Women, a collaboration of New Zealand’s most influential leaders.

The Problem

“Never believe that a few caring people can’t change the world. For, indeed, that’s all who ever have.”

Margaret Mead

The Solution

Communication

The various mechanisms to communicate with industry stakeholders and the wider Auckland community about what is happening, progress being made, and ensure there is a better understanding of the various opportunities for solutions. This includes the print media, radio, internet, social media, TV, seminars and key communications from Auckland Council and the Government.

Housing Delivery

Infrastructure Supply

This covers the range of infrastructure and key amenities including water/sewer, roading, transport, schools and other key amenities as well as how do we fund it?

Housing Delivery

DELIVERY NUMBERS

Reporting on what’s being delivered into the Auckland market, type, price range and location

Housing Delivery

Size, quality and type of development projects

Understanding the different types, quality, size, and scale of developments including proportion of affordable and social. Divided into size – small scale (< 50 houses), medium (50 – 500), large scale (>500), as well as type – including land subdivider, medium density townhouses and high density apartments gain further momentum.

Housing Delivery

DEVELOPMENT –
PUBLIC SECTOR

Understanding the delivery programmes and pipeline for the Private Sector development companies, construction companies and builders, current blockages and what is required to gain further momentum.

Housing Delivery

DEVELOPMENT –
NOT FOR PROFIT

Understanding the delivery programmes and pipeline for the Community Housing Providers and others such as the Housing Foundation, current blockages and what is required to gain further momentum.

Housing Delivery

DEVELOPMENT –
PRIVATE SECTOR

Understanding the delivery programmes and pipeline for the Private sector development companies, construction companies and builders, current blockages and what is required to gain further momentum.

Housing Delivery

DEVELOPMENT – IWI

Understanding the delivery programmes and pipeline for Iwi groups, current blockages and what is required to gain further momentum.

Housing Delivery

INDUSTRY CAPACITY AND CAPABILITY

Understanding the industry capacity and capability to ensure there is sufficient skilled resources including developers, construction companies, skilled workers, consultants and social sector support services staff.

Housing Delivery

Partnering Models with Private Sector

Understanding the range of options of partnering models between the public and private sector in order to gain further momentum.

Housing Delivery

RISK MANAGEMENT

Understanding the issues of risk for housing delivery to enable opportunities for mitigation in order to gain further momentum.

Housing Delivery

LAND SUPPLY

Including how much is available, location of available, scale and size, the stage of being “developable” and land-banking.

COMMUNITY AND CITY
PERSPECTIVES

COMMUNITY PERSPECTIVES

Understanding perspectives of individual neighbourhoods on issues such as intensification, typology and provision of transport and other infrastructure and amenities.

COMMUNITY AND CITY
PERSPECTIVES

CITY PERSPECTIVES

Understanding the perspectives of Aucklanders as a whole, including issues such as intensification, type of housing, impact on their neighbourhoods, who pays for infrastructure including transport, sustainable growth and prioritisation.

POLICY/REGULATORY
ENVIRONMENT

GOVERNMENT PLANS AND POLICY

The Governments plan regarding housing including housing affordability, requirements for social housing as well as emergency/temporary housing. Taxation policies as well as the strategy for the government’s own land holdings.

POLICY/REGULATORY
ENVIRONMENT

COUNCIL STRATEGY

The big picture strategic plan for Auckland of Auckland Council including future demand projects and its own strategy for its own land.

POLICY/REGULATORY
ENVIRONMENT

COUNCIL – UNITARY PLAN

Understanding the implications of the Unitary Plan, and the Special Housing Areas.

POLICY/REGULATORY
ENVIRONMENT

COUNCIL – CONSENTING

Understanding the Council regulatory process from Master Planning, Resource Consents, Building Consents and Code of Compliance.

POLICY/REGULATORY
ENVIRONMENT

COUNCIL –
CONTRIBUTION COSTS

This includes the development contributions, infrastructure contributions, and how and where the funds are spent.

POLICY/REGULATORY
ENVIRONMENT

AFFORDABLE HOUSING

Options, policies, measurements from within New Zealand and overseas.

POLICY/REGULATORY
ENVIRONMENT

GOVERNMENT LEGISLATION

The various pieces of legislation which impact including Resource Management Act, Building Act, Residential Tenancies Act and the Social Housing Reform Programme.

Housing Market Influencers

Demographics/
Supply vs Demand

Including supply and demand drivers, population numbers, home ownership levels, age of population, immigration and migration, demographics.

Housing Market Influencers

ECONOMIC FACTORS

This includes interest rates, income levels, economic confidence, overseas economic indicators.

Housing Market Influencers

COSTS OF CONSTRUCTION

This includes all the costs of development including construction costs, professional fees, development and infrastructure contributions. This is also about the supply of materials.

Housing Market Influencers

RENTAL MARKET

Understanding the drivers in the rental market including the number of rental properties – both private investors and social housing rentals, as well as rental prices and vacancy levels.

Housing Market Influencers

HOUSE PRICES

What is happening with house prices, in Auckland, elsewhere in New Zealand and overseas.

Housing Market Influencers

FINANCING

Understanding the bank lending policies and the finance lending options for purchasers and developers. Identification of its impact on both the ability to buy a house, and from a developer perspective to fund a development.

Housing Market Influencers

LABOUR SHORTAGES

Identifying the impact of these across a range of industries and professions.

Housing Market Influencers

PROPERTY MARKET AND CYCLE

Understanding where in the cycle the housing market is at, what are the expectations of developers, and what is the impact on risk and future supply.

Demand

Purchasers

This includes home owners, investors, public sector and non-government housing providers who purchase houses.
The important issue is to understand the different requirements of each group.

TENANTS

This includes private market tenants and social housing occupiers and their key requirements.

Contact

You can contact me via email, phone or complete the form below to send me a message.

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